Page 294 - THAILAND PRIVILEGE ANNUAL REPORT 2025
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•  Reignwood Icons of Football 2025:               •  Dragonfly Summit 2025:
                     The Company provided complimentary                 The Company promoted a special 10%
            tickets for members to attend Reignwood Icons of   discount for members registering to attend Dragonfly
            Football 2025, a world-class golf tournament, held at   Summit 2025, offered exclusively to Thailand Privilege
            Robinswood Golf Club, Pathum Thani Province.       members. The event was held at Paragon Hall, Siam
                                                               Paragon, Bangkok.





                                                                    In  addition,  the  Company  enhanced  its
                                                               communication channels to ensure greater accessibility
                                                               and convenience for members through E-Newsletters,
                                                               the Member Portal, and the Member Contact Center,
                                                               enabling members to efficiently receive information on
                                                               privileges, make reservations, and inquire about services.


                                                                    During the reporting year, the results indicated
                                                               that members achieved an average satisfaction rate of
                                                               82.87% with member activities, while the participation
                                                               rate increased by 39.6% compared to the previous
                                                               year. These outcomes reflect the Company’s success
                                                               in delivering meaningful experiences and strengthening
                   •  Bumrungrad Care for Children:            long-term relationships with its members.
                     The Company promoted a health-focused
            seminar titled “Bumrungrad Care for Children” for
            Chinese-speaking members. The event was held at
            InterContinental Bangkok, Bangkok.

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