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Strategies are as follows : Strategy 5 : Quality power distribution equivalent to
Strategy 1 : Promote sustainable corporate growth international standards by placing importance on increasing
by emphasizing analysis and specifcation of driving effective power distribution capacity and coverage. This

factors to achieve sustainability within the organization, will develop power systems and construct power stations
including communication and specifcation of the for ability to distribute power suffciently with security, reliability
aforementioned driving factors as plans for sustainability and ability to support higher power needs, reduce operating
in the organization with key goals being achievement and maintenance problems, reduce losses in the
of goals in 3 dimensions. The goal in the economic distribution system, modify and connect power distribution
dimension is to meet government policies and focus systems in industrial business areas, industrial estates, and

on energy strategies to support national growth while vital areas to have higher power system security.
retaining economic wealth. The social goal is to build
good relationships with all stakeholders and give all people Strategy 6 : Raise human resource management
involved good quality of life and social well-being. levels for excellence. The strategy focuses more on
Environmental goals are to have concrete attention and Strategic Human Resource Management (Strategic HRM),

responsibility for environmental wellness. which will develop personnel management systems to be
effective for the organization to achieve goals by placing
Strategy 2 : Good governance based on good importance on developing the competency system as
governance principles with emphasising on compliance a major instrument in linking the organization’s visions,
with the law, rules, regulations, policies and standards obligations, and strategies to human resource management.
domestically and abroad by modifying work processes, This will enable analysis of necessary characteristics

rules, regulations, criteria and operations for effectiveness, for employees in each position to allow employees in
and transparency. that position to work effciently and consistently with the
organization’s work directions and goals.
Strategy 3 : Asset management and building of
fnancial security as an organization with fully effective Strategy 7 : Build the organization into a High

management and asset allocation. This strategy focuses Performance Organization (HPO) through Human Resource
on developing asset management systems to boost Development (HRD) in terms of knowledge, skill, ability, and
effciency in using assets and the organization’s operations other characteristics in order to be ready and in line with
in addition to reducing operating costs while increasing the organization’s strategies and future business growth.
the organization’s fnancial returns.
Strategy 8 : Focus on developing products and
Strategy 4 : Improve work processes for consistency services to meet customer needs and expectations by

with business needs and corporate directions by placing placing importance on studies of factors, needs and
importance on modifcations to the corporate streamline expectations of each customer group with effects on
process with analyses of the organization’s business customer satisfaction. This strategy analyzes information
process structure, including analyzing and modifying from surveys to learn about customers and the market,
specifcations and indicators in each process (Business leading to recommendations for improving the

Structure Analysis) in order to design and develop work organization’s performance. The aforementioned data
systems/processes of the organization for fexibility and will be used to plan products, services, marketing, system
consistency with the organization’s visions, strategies, modifcations, work processes, develop new business
and goals. opportunities, and build appropriate relationships with
each customer group.

14 SMART PEA
Annual Report 2016 Provincial Electricity Authority